How to Setup Google+ Pages [Guide]
After a few days of playing with the new Google + Pages, I am cautiously optimistic that it will provide some unique opportunities over Facebook and Twitter, specifically with Hangouts. However, I am a...
View ArticleInterview with Matthew Brown by PPC Associates
PPC Associates posted an interview with AudienceWise co-founder Matthew Brown about the current state of SEO and inbound marketing. Questions include: 1) Please tell me your background and what...
View ArticleHow to implement Rel=”publisher” and Musings on the Authorship Markup Landscape
Shortly after the Google+ beta launch in July of 2011, Google began promoting authorship markup to webmasters, publishers, and bloggers. The markup enables Google to semantically build connections...
View ArticleObama Tries for Geek Cred with ASCII Art
It’s not exactly like he came up with the idea, but at least he didn’t stop it. If you view the source of the barackobama.com you will see the following piece of ASCII art commented at the top of the...
View ArticleMining Twitter Data with Excel and other tips for Twitter Analytics
We work with several publishing clients that manage a multitude of Twitter accounts. We frequently run across the problem of spending too much time compiling a large cross section of key Twitter stats...
View ArticleTwitter Data Scraping and Insights Using Excel
This is a follow up to a post I did a few weeks ago about using Excel to scrape key user data from Twitter. In that post I set up a spreadsheet that was tracking 20 of the most followed people in the...
View ArticleCatching Up With Structured Data at SMX Advanced
Here’s my presentation from SMX Advanced 2012 on structured data use, tools, and how it fits into the SEO ecosystem. I also included a bit of background on how to get started with semantic technology:...
View ArticleTwitter Sentiment Tool for Excel
I’m here at MozCon, the annual SEO conference hosted by SEOMoz. If you’re a sucker for data, APIs and Excel, there isn’t a better speaker in our industry than Richard Baxter. This morning he did not...
View ArticleCampaignPop – Twitter Stats for the 2012 Presidential Election
Earlier this year, we were building tools for our news clients so that they could have a dashboard for tracking Twitter activity on reporters and writers (we released free versions of some of these...
View ArticlePresentations in the Age of SlideShare
One of the marketing platforms that has emerged in the last few years has been SlideShare. If you haven’t seen the site yet, it’s where you can post your slide decks for others to view, and follow a...
View ArticleAudienceWise has been Acquired by SEOmoz
Matthew and I are very happy to announce that AudienceWise has been acquired by SEOmoz. Most of the details can be found in this blog post by Rand, the CEO of SEOmoz. As many or all of you know,...
View ArticleHello world!
Welcome to WordPress. This is your first post. Edit or delete it, then start writing!
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